FITBIT ACE LAUNCH EVENT
CLIENT
GOOGLE X FITBIT
COLLABORATORS
APT 122
ROLE
JR. ART DIRECTOR
PROJECT GOALS
This event was the official launch the first kids smartwatch designed to move a generation of gamers. The brand guidelines inspired a space that was bold, playful, weird and lovable! Through colorful furniture selections, fabrication, vinyl installs, painting, video mapping and all the fun styling and custom built experiences in-between… we pulled off a live iteration of Bit Valley! Photography by Donnell Culver.
